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< NEWS ARCHIVE
From Fair’s Junior Livestock Auction to Dealership Mascot:
Legacy Ford’s Ace Finds a Home

Media Contact: Patti Parish-Kaminski
281.438.9106

ROSENBERG – Last year’s Junior Livestock Auction at the Fort Bend County Fair was much like all of the auctions that wind up the nine day event. Kids who worked hard for several months caring for their animals sold them to buyers for the purpose of funding their education. Community members had the opportunity to reward youth for their hard work while helping them with college expenses. It’s a win-win situation with the small exception that the animals sold at the auctions are typically sent to a processing plant. This was not the case, however, in 2006, when Legacy Ford owner Ron Ewer purchased Ace, a Black Angus steer.

New to the community, Ewer participated in the 2006 Fort Bend County Fair both as a first-time sponsor and auction buyer. When the auction came up, Ewer was there and started scouting for the right animal to buy. “I looked for the heaviest one,” said Ewer, a Minnesota native who didn’t quite realize initially the difference between a cow, steer and a bull. So, when Ace came up for sale, Ewer bought him. Ace’s owner, Tyler Cain, thanked Ewer for his support and asked him where he should send Ace for processing. Ewer informed the youngster that he “had no intention of turning him into steaks” and to bring him to the dealership. Legacy Ford has five fenced acres behind the dealership and Ewer felt it would be the perfect home for Ace, not to mention an automatic mowing system to keep the grass down.

“I guess Tyler didn’t believe me,” laughed Ewer. “A few minutes later, he brought his mom over to ask me the same question. When I told her that I was going to keep him, she hugged me.”

Ace moved to the pasture behind Legacy Ford, which has since been re-fenced with an electric fence to keep him from getting out, and Ewer invited his previous owner to visit him any time. Now days, Ace is behaving himself, gets fed twice a day by his new Legacy family and meets lots of kids who’s parents are shopping for vehicles. He’s become the official mascot of Legacy Ford and according to Ron, “If he’s a good boy, he gets to stay. If he gives us any problems, he’s Thanksgiving for the cook-off team.”

Community support is key to the success of the Fort Bend County Fair whose mission is to benefit youth, promote agriculture and support education. “Without our sponsors and our auction buyers, we could not host such a worthwhile event for the community,” said A. J. Dorr, Fair President. Last year, the Fair had over 115 local businesses support the event as sponsors.

The 71st annual Fort Bend County Fair is scheduled for September 28th through October 6th, and work is already under way to make this year’s event, themed “Blazing Trails – Supporting Youth,” better than ever. Animals have been selected and the kids are hard at work trying to make their animal a champion. Sponsorships are now available ranging from $500 to $10,000 including custom sponsorships for donations exceeding $10,000.

“As a sponsor, the Fair did so much more for us that I anticipated,” said Ewer of his experience as a sponsor. “I feel that the Fair reciprocated five times over for the number of opportunities we had last year. The bottom line is that you have a bunch of kids working hard and your dollars are going back to support them. We’re excited to participate as a sponsor in an event that does that.”

Complete sponsorship information for the 2007 event is available by contacting the Fort Bend County Fair office at 281.342.6171, online at www.fbcfa.org or by e-mailing Sponsorship Chairman Mary Doetterl at mary@fbcfa.org.  The deadline for 2007 sponsors to sign up is June 30th.

 


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Fort Bend County Fair Association
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